Social Media Guides for Festivals

As with many things, the best way to learn how to succeed on social media is by trying things out and practising. To help you get going we’ve put together these beginners packs that will walk you through some of the basic steps.

Please click the section heading to go through to the resources – you will be required to enter a password. If you are a member and do not have the current password please get in touch and let us know.

You can view the flyer from the 21st Century Festivals social media workshop at our 2017 conference here.


  • Creating a Profile
  • Making a Page for Your Festival
  • Posting to Facebook
  • Promoting Your Page
  • Monitoring Your Success: Facebook Insights



  • Creating an Account
  • Learn the Language
  • Navigating Twitter
  • Writing Tweets
  • The #Hashtag
  • Monitoring Your Success: Twitter Analytics



  • Image Sizing
  • Scheduling Posts
  • Creating Content
  • Resources & Opportunities
  • Festivals’ Social Media Links